MY CV
Prologue
Working in advertising for the past eight years has taught me a thing or two - like how it's not just about the concept, but the execution that makes a campaign truly stand out.
Inspiration can strike from anywhere. A stray word in a random conversation or a buried insight uncovered through deep research. The key is being able to connect the dots and shape a clear vision into reality and I believe I have a knack for it.
Not to blow my own trumpet, but then again, this is my CV.
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Chapter 1 : My Education
As my dad always says, "Try to learn something new every day. The minute
you think you know everything, is when you know nothing at all."
Masters in Journalism and Mass Communication
from Sikkim Manipal University
Specialisation in Advertising and Corporate Communication
PG in Mass Communication
from Indira School of Communication, Pune
Bachelor's Program in Commerce (First Class)
Symbiosis College of Arts and Commerce, Pune
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Diploma in Liberal Arts
Symbiosis College, Pune
(Decided to study History, mythologies and other random subjects along with my commerce
degree just out of curiosity)
Chapter 2 : Work Experience
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Freelance Copywriter (May 2024 to current)
Ogilvy (Retainer May 2024 to March 2025)
Handled day-to-day social content and campaigns for Livon, while also scripting fun, insight-led digital films for Parachute.​
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22 Feet Tribal Worldwide (March 2023 to Dec 2024)
Group Creative Partner
​From debating notions of love for Platinum Love Bands, which resulted in creating captivating films, to launching quirky campaigns for Slurrp Farm, and managing my cat allergies while handling Whiskas. But most importantly, I had the opportunity to manage and collaborate with a talented team.​
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The Glitch (Dec 2019 to Jan 2023)
Sr. Manager: Brand Strategy
Managed Lenovo and beauty/skincare brands, creating product films for Dove and launching a new skincare brand for HUL (many sleepless nights).
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Tonic Worldwide (Feb 2017 to Oct 2019)
Sr. Copywriter
Worked on an incredible mix of brands from entertainment, hospitality, pharmaceutical, fashion, education & beauty.​
Magikbox Media (Feb-Sep 2016)
Copywriter
From resto-bars to an IT company, I noticed that my TG had one thing in common - they both had their head in the clouds.
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